Monetization Strategy & Operations Manager - Commercial Incentives - #1686452

Responsibilities

The high-performing Global Business Solutions Monetization Strategy & Operations (MSO) organization is essential to enabling TikTok's advertising business growth. We partner with business leaders in strategy setting, revenue planning, sales & client incentive policy-making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally.

The Commercial Incentives Strategy & Operations Manager will be joining the MSO Commercial Incentives pod, the team in charge of developing the strategy, policy and implementation of our regional incentives including 1/ yearly trading deals with top advertisers 2/ short-term incentive programs and 3/ industry & competition insights. This role focuses on leading key strategic and efficiency projects across Europe and globally, providing leading industry insights, as well as working cross functionally to enable our Trading team as experts on our entire trading and incentives cycle and processes.

You will collaborate extensively with cross-functional teams to define and implement strategic guidelines and policies, change management initiatives, end-to-end system development and ad-hoc projects. We’re looking for a critical thinker who can spot bottlenecks, identify ways to remove them effectively through data and qualitative research, execute the planned changes with a clear timeline to delivery.

Responsibilities:

Drive pan-European and global programs end-to-end, across key topics incl. Commercial incentives strategy and policy setting, program efficiency and process optimisation, operational excellence

Lead external and internal market research on industry and competitor benchmarking, advertising agencies landscaping, ads products / emerging tech, with emphasis on new insights generation and evolving trends

Analyse internal data to assess key trends, opportunities and risks and play an active role in the systemization and automation of all our commercial incentive programs

Liaise with MSO HQ team (based in Beijing) to ensure alignment to global policies and coordination of globalregional priorities and road maps

Cross-functional collaboration and business partnering (e.g. Trading, Product, Finance, Creatives, Legal)

Qualifications

Minimum Qualifications

• Proven experience in a fast-paced company - high growth start-up, management consulting, investment banking, tech platforms, etc
• Experience using data to create compelling stories that communicate key messages across the organization and to influence various levels of management decision making
• Ability to manage end-to-end programs with full lifecycle ownership and change management skills
• Familiarity with major sales CRM platforms (e.g. Salesforce,) and Ads Platforms (e.g. Google Ads Manager, Facebook, etc.) is a plus
• Fast learner, ability to independently multi-task, prioritize, and manage time effectively
  
  

Preferred Qualifications:

• Experience with data visualization software, BI tools, or SQL is a plus
• Knowledge, understanding, or experience working in adtech environment would be a great benefit in this role
  
  

Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.