Senior Copywriter - #1724670

Lockton


Date: 7 hours ago
City: London
Contract type: Full time
Work schedule: Full day
Lockton

We’re seeking a Midweight Copywriter to contribute to a variety of exciting projects, including advertisements, flyers, brochures and web pages.


As a vital part of our creative team, you’ll work closely with the senior copywriter, designers, marketing managers and stakeholders to develop clear, engaging copy that’s on-brand and drives results.


This role requires a sharp eye for detail, a strong understanding of tone of voice, and the ability to adapt your writing to different platforms and audiences.



Key responsibilities:


  • Conceptualise and write compelling copy for a range of marketing materials, including advertisements, flyers, brochures, and web pages.


  • Liaise with stakeholders to understand their products/services, translating technical, jargon-heavy information into compelling, client-facing copy.


  • Collaborate closely with designers and creative teams to ensure the copy complements the visual direction and enhances overall messaging.


  • Develop clear and engaging copy tailored to different target audiences, maintaining the brand’s tone and voice across all communication channels.


  • Ensure all written content is consistent, on-brand, and aligned with client objectives, taking into account brand guidelines, legal requirements, and best practices.


  • Edit and proofread your own and others’ work to ensure clarity grammar, and style are consistent and high-quality.


  • Participate in brainstorming sessions, contributing fresh ideas and creative concepts that align with client goals and objectives.


  • Deliver work within deadlines, managing multiple projects simultaneously and maintaining a high standard of quality across all tasks.



Key skills and experience:


  • Proven experience as a copywriter, preferably within a creative environment wither agency or client side, working on a variety of marketing materials.


  • Strong portfolio demonstrating your ability to write for different formats (print and digital) with a focus on advertising, brochures, flyers, and web content.


  • Exceptional writing, editing, and proofreading skills, with the ability to adapt tone and voice for different audiences and platforms.


  • Creative mindset with the ability to think strategically and conceptually, while staying detail-oriented.


  • An understanding of SEO and the ability to optimise web pages for Google.


  • Excellent time management skills with the ability to prioritize and deliver multiple projects on time.


  • Strong communication and collaboration skills, with the ability to take feedback and work well in a team environment.


  • A keen eye for design and layout, with an understanding of how copy integrates with visuals to deliver a cohesive message.

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