Marketing Analyst - #2165875

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Date: 2 weeks ago
City: London
Salary: £30,000 - £40,000 / year
Contract type: Full time
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MARKETING ANALYST


  • Competitive salary depending on experience
  • Hybrid working - 2-3 days per week on-site in London or Leeds
  • Opportunity to work across customer analytics, marketing performance and data strategy
  • Excellent benefits including 25 days' holiday, private healthcare and pension


ABOUT THE CLIENT


We're working with a growing, established marketing and communications group that is looking to add a Marketing & Customer Analyst to its specialist data team.

You'll be joining a collaborative environment, working alongside experienced data and marketing professionals to deliver meaningful insights for a diverse portfolio of clients across both B2B and B2C sectors.


THE BENEFITS


  • Hybrid working - 2-3 days per week in the office
  • 25 days' annual leave
  • Private healthcare
  • Company pension and life assurance
  • Opportunity to work with a variety of established brands
  • Supportive and collaborative working environment
  • Exposure to different industries, marketing channels and analytical projects
  • Paid charity volunteering day
  • Cycle to work scheme and season ticket loan


THE MARKETING & CUSTOMER ANALYST ROLE


As a Marketing & Customer Analyst, you'll play a key role in helping clients understand their customers, improve marketing performance and make better business decisions through data.

You'll work across a range of analytical projects, using tools such as Excel, Python and Power BI to identify trends, analyse customer behaviour and evaluate marketing effectiveness.

Your responsibilities will include analysing customer loyalty, retention, purchasing behaviour and campaign performance, turning complex data into clear, actionable recommendations.

You'll also develop dashboards and visualisations, present insights to internal stakeholders and clients, and collaborate with wider marketing teams to support data-driven strategies.

This is a great opportunity for someone who enjoys hands-on analysis but also wants to have a real impact on marketing strategy and commercial decision-making.


MARKETING & CUSTOMER ANALYST ESSENTIAL SKILLS


  • 2-4 years' experience in marketing analytics, including agency-side experience
  • Degree in Mathematics, Statistics or a related highly quantitative discipline
  • Advanced Excel skills including pivot tables, formulas and data manipulation
  • Experience using Python for data analysis and manipulation
  • Strong dashboard development skills using Power BI, Tableau or Looker
  • Excellent PowerPoint skills and confidence presenting analytical findings
  • Understanding of marketing performance metrics including ROAS, CPL, CTR and conversion rates
  • Experience analysing customer behaviour, retention, segmentation and purchasing patterns
  • Ability to translate complex datasets into actionable commercial insights
  • Strong communication skills and confidence working with multiple stakeholders


Experience working with platforms such as Google Ads, Meta Ads, GA4, Adobe Analytics or social listening tools would be advantageous.


TO BE CONSIDERED


Please either apply through this advert or email me directly via

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