Senior Business Development Representative (BDR) - #2194457
True Compliance
True Compliance is a SaaS business helping social housing providers manage building compliance more effectively. Our platform supports housing teams with the visibility, control and reporting they need to manage complex compliance responsibilities across their property portfolios.
We are looking for an enthusiastic, personable and commercially driven Senior Business Development Representative to help grow True Compliance’s customer base and create high-quality sales opportunities across the social housing sector.
This is a hands-on business development role for someone who is confident building relationships, opening conversations with new prospects and supporting the full early-stage sales process, from lead generation through to discovery and pre-demo preparation.
As Senior Business Development Representative, you will be responsible for identifying, engaging and qualifying strong-fit prospects for True Compliance. You will work closely with the sales and marketing teams to generate new opportunities, book meetings, support campaigns, attend events and help develop the messaging and processes that drive pipeline growth.
You will play a key role in building relationships with social housing providers, understanding their compliance challenges and positioning True Compliance as a trusted technology partner.
There is opportunity for the role to evolve depending on your ideal career progression either further into additional sales or additional marketing responsibilities.
You will be responsible for:
- Generating new sales opportunities through outbound prospecting and inbound lead follow-up
- Researching organisations and identifying strong-fit prospects across social housing, property, compliance and related markets
- Reaching out to prospects via email, LinkedIn, phone, events and other relevant channels
- Setting up face-to-face and virtual meetings with new prospects
- Attending prospect meetings
- Owning pre-event registrations, meeting booking and follow-up activity
- Gradually taking ownership of smaller housing provider opportunities where appropriate
- Keeping CRM activity up to date and maintaining accurate prospect notes
- Helping refine messaging, outreach approaches and sales processes as True Compliance scales
- Providing regular reporting on business development activity, pipeline status and market intelligence
The Senior Business Development Representative will typically own the early stages of the sales process, including:
- Lead generation
- Initial outreach
- First engagement
- Qualification
- Discovery call support or ownership
- Pre-demo preparation
- Meeting booking and follow-up
- CRM updates and pipeline notes
You will need:
- Minimum 2 to 3 years’ experience in a Business Development Representative, SDR, Lead Generation or Business Development role
- Proven track record of generating qualified meetings and sales opportunities
- Experience using CRM and prospecting tools, like HubSpot, Apollo, Lusha and LinkedIn Sales Navigator
- Strong communication and relationship-building skills
- Confidence conducting outreach via phone, email and social media
- Excellent organisational skills and strong attention to detail
- Ability to work independently while collaborating closely with sales and marketing teams
- Commercial awareness and the ability to identify strong-fit opportunities
- Confidence speaking with prospects, asking good questions and managing follow-up activity
- A proactive, resilient and professional approach to business development
It would be beneficial to have:
- Experience selling SaaS solutions into social housing, property, compliance or public sector markets
- Marketing campaign or demand generation experience
- Knowledge of compliance management, property compliance or housing operations
- Experience working in a scale-up or high-growth technology business
- Experience attending industry events, conferences or trade shows in a commercial capacity
We are looking for someone who is confident, curious and commercially minded. You should be comfortable starting conversations, building trust with prospects and working through a structured sales process.
This role would suit someone who enjoys outbound business development but wants to do more than simply book meetings. You will have the opportunity to understand the social housing sector, contribute to sales and marketing activity, build relationships with housing providers and develop towards a more complete sales role.
You will be a strong fit if you are:
- Personable and confident in client-facing environments
- Comfortable speaking with senior stakeholders
- Highly organised and disciplined with CRM management
- Motivated by creating new opportunities
- Interested in technology, compliance and the social housing sector
- Able to work at pace in a growing SaaS business
- Keen to learn from experienced sales and marketing colleagues
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