Consumer Marketing Director, Skincare & Wellness - #1694987

Puig


Date: 1 day ago
City: London
Contract type: Full time
Work schedule: Full day
Puig
Job description:

The Opportunity

This is a unique opportunity to join a high profile luxury skincare and wellness collective with a fast growing presence globally within an inspiring team of leaders owning 360 cross channel consumer marketing planning & execution. This role reports into the Global Digital & Consumer Marketing VP.  This role will lead a team of 8 people to drive amazing 360 consumer experiences, cross channel – concept though delivery.

We are looking for someone who can demonstrate strong leadership, forward thinking, high level of intellectual curiosity, strategically minded and has excellent communication and collaboration skills. This will be a fast paced, cross discipline role with new processes and hires to put in place – we are looking for someone who gets energised by being a part of writing the future!

What you'll get to do

The key responsibilities of this role is to ensure 360 consumer marketing activations, driving surprise and delight moments which heighten engagement, increase loyalty and drive sales. This is an omnichannel role, but with a focus on digital engagement and consumer experience, collaborating closely with brand marketing, content, creative and retail teams at brand and market level. O

v
    e
  • rsee full funnel consumer connection & touchpoint strategy – NPD and evergreen partnering with the trading teams to ensure all goals are met. Ov
  • e
  • rsee Global Paid Media strategy with team of 4 dedicate people – fostering partnerships in new white spaces, finding ways to deliver the brand message and driving long term payback. Ov
  • e
  • rsee Global CRM strategy with team of 3 dedicated people – all consumer outbound touch points, amplifying reach, engagement and fostering conversations. Ov
  • e
  • rsee the Omni Activity planning process across the full team (consumer marketing and ecommerce) – brainstorming, planning and aligning the cross channel activations with stake holders and own execution end to end. Ow
  • n
  • and oversee the Consumer Marketing Calendar across all channels – 12 months in advance. Ow
  • n
  • ing the budget to drive these channels end to end. Or
  • c
  • hestrate and reimagine consumer engagement moments via virtual events and monetise. Dr
  • i
  • ve consumer engagement innovation – finding, testing and quickly making more moments for consumers to build brand love.
We'd love to meet you if you have St
    r
  • ong passion for serving and understanding customers needs and wants, cross channel. St
  • r
  • ong digital background with a good understanding of ecommerce and DTC. At
  • least 3 years working in similar cross channel role – managing omni experiences. A
  • s
  • trong knowledge of RFM and monetisation of insights to drive loyalty and CLTV. Ex
  • c
  • eptionally strong interpersonal skills to help shape new team, new processes and communicate with wide stake holder group. A
  • i
  • nquisitive thinker and someone who can challenge with a view to innovate. In
  • c
  • redibly creative commercial marketing and consumer communication skills. Un
  • p
  • aralleled analytical skills – to be able to read, understand and pivot to next steps / innovations. St
  • r
  • ategic thinker that can see beyond the day-to-day grind to help bring all channel activations together to create one holistic, gold standard consumer experience.
A few things you'll love about us An
    entrepreneurial, creative and welcoming work culture A range of learning and development opportunities An international company with plenty of opportunities to grow A competitive compensation & benefits package

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